Studio by Garden Streets Announces Rebranding to Craft Loft

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BOSTON, Aug. 27, 2024 ~ Boston's largest arts and crafts studio, Studio by Garden Streets, has recently undergone a major rebranding and is now known as Craft Loft. The announcement was made today by Jen Gouldstone, the owner and founder of the studio.

According to Gouldstone, the decision to rebrand was a strategic one that aims to highlight the core offerings of the studio and make it easier for customers to find and remember them. Since its opening in 2022, Craft Loft has become a popular destination for creative projects and learning new crafts in the Greater Boston area. It has even drawn visitors from towns as far as Providence, R.I.

Craft Loft is well-known for its wide selection of walk-in studio projects, unique hands-on workshops, and quirky finds that make great gifts. In addition to these offerings, the studio also provides memberships to local creators who want to experiment with different crafts without having to invest in expensive equipment upfront. This is made possible by Craft Loft's extensive selection of tools and supplies such as sewing machines, tufting frames, resin molds, clay tools, and more.

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Gouldstone expressed her excitement about the new name and logo for the studio and looks forward to continuing its growth under this new brand. The rebranding process was completed at the end of July 2024, with all previous URLs now redirecting to Craft Loft's website. Customers and vendors can expect a seamless transition during this change. Additionally, all gift cards and purchases made under Studio by Garden Streets will still be honored by Craft Loft.

For more information about Craft Loft or any inquiries regarding their services or products, please contact:
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